Presentation and Discussion Notes

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Presenters:

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• Becky Joffrey, Technology and Innovation Officer at Cornell University

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• Carrie Shumaker, CIO at University of Michigan-Dearborn.

Carry and Becky will be talking about the Marketing Technology challenges at universities.  This space has been pretty much a wild-west of everybody buy one of everything for most of our institutions.  

You can are invited to participate in the Enterprise CRM EDUCAUSE Community Group: connect.educause.edu/community-home?CommunityKey=459d272b-10c5-4bd2-8915-a500363d50b9 that the two of them lead.

The "Martech" Mashup: A lot more tools have become available at institutions. The landscape is often fragmented, poorly governed, and poorly managed.

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Itana Business Announcements

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• The EDUCAUSE Annual 2022 Itana event is shaping up.
• October 25-28, 2022
• Denver, CO and online.
• Agenda still being developed, but ...
  • Itana pre-conference session proposal on Governing the Solution Space
  • Itana CG meet-up proposal
  • Itana CG meet-up Space (poster board and gathering space)

If you are interested in Itana book club jonathan.duchateau@wisc.edu, contact JJ DuChateau.

Participants